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Body care aerosol product market has great growth potential in personal care aerosol product industry

Body care aerosol product market has great growth potential in personal care aerosol product industry

  • 2020-09-23

With the advent of winter, in addition to resisting the cold, we will inevitably face dry skin. At this time, buying body care products with a series of functions such as moisturizing and emollient has become an indispensable seasonal demand of some consumers. On the basis of economic growth and rising consumption levels, consumers’ pursuit of quality of life continues to rise. More and more consumers believe that body care is not just something that needs to be done in a certain season, but also through the whole year.

According to the research report on China's body care market by consulting firm, the size of China's body care market has reached 7.9 billion, but the growth rate of body care products is much slower than facial skin care products and make up products. From January 2016 to June 2017, the newly launched body care products in the Chinese market accounted for only 4% of all new beauty and personal care products. The texture of these body care products is similar, 60% of the body care products are cream or milk. Brands need to know more about the detailed needs of consumers. In addition to product efficacy, product texture and packaging, they should also strive to bring forth the new, learn from other personal care categories, create more novel and convenient packaging formats, enhance user experience, and increase products’ appeal to customers appeal. Aerosol packaging is a pretty good choice.

Benefiting from the development of e-commerce, new consumer groups, income growth, changes in living habits, bag on valve aerosol packaging and other factors, it is expected that China's personal care aerosol product output will double in five years.

 

Aluminum aerosol cans are the most common cans to be used as it’s anti rust. Both aerosol filling machine and bag on valve aerosol filling machine are used in body care aerosol production, depends on product formula.

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